The Shared Diversity Model

We drive industry innovation through shared diversity.

Diversity of thought, identity, expertise, and experience. The Shared Diversity model drives brands to move from (short-sighted) brand image to (long-term) brand impact.

The Award-Nominated Model Created to Drive Brand Impact Through Diversity

The Shared Diversity Model is nominated for the Falling Walls Science Breakthroughs of the Year 2022 in the category of Science and Innovation Management.

Three Pillars

  • Communities = shared knowledge

    companies will connect to internal & external communities to drive innovation. Diverse communities that share knowledge through cultural insight into niche markets the brand aims to explore.

  • Collaborations = shared branding

    drives innovation through brand collaborations. Shared branding and co-creation drive solutions based on the expertise of each brand. These collaborations are elevated through shared beliefs and goals.

  • Talent = shared expertise

    drives innovation by sharing or lending out employees and experts across companies. This method enables companies to share expertise without the burden of long-term hiring commitment

How we can help

  • Consulting

  • Corporate Workshop